Company Posts BBBOnline and TRUSTe Privacy Seals to Lead Privacy Charge in Online Travel
Toronto, ON, December 11, 2000 – Expedia.ca™, (http://www.expedia.ca) the leading online travel service announced today that the company has been awarded the Better Business Bureau Online (BBBOnline) and TRUSTe privacy seals. These prestigious seals represent the gold standard in online privacy protections for its customers.
"Privacy is consistently one of the top issues Canadian consumers raise as a concern when purchasing online," said Stuart MacDonald, General Manager, Expedia Canada Corp. "The BBBOnline and TRUSTe seals demonstrate that we are dedicated to instilling our customers with confidence and trust in the site."
The comprehensive online travel site leads the industry by making registration a thing of the past
Redmond, Washington, January 4, 2000 – Visitors to the Expedia.ca™ travel service (http://www.expedia.ca) will now be able to browse for flights, car rentals, and hotel rooms without having to register and provide personal information before they are ready to purchase or subscribe to the popular Expedia Fare Tracker, the personalized email newsletter.
Expedia.ca is taking the lead among online travel agencies by breaking the dependency on "registrants," instead focusing its attention on visitors and purchasers. According to research by Jupiter Communications, more than 40 percent of online users are deterred from using sites that require registration.