Flip Flop Report

2014 Expedia.ca Flip Flop Report Examines Canadian Beach Behaviour

Eating more, drinking more and getting more intimate amongst Canadians’ beach vacation indulgences

TORONTO, December 15, 2014 – Expedia.ca, Canada’s leading full service online travel provider*, today released results of the 2014 Expedia.ca Flip Flop Report, a survey of beach behaviour and preferences amongst global travellers. According to the study, two-thirds of Canadians (67 per cent) are likely to take a beach vacation in the near future. And we don’t need any special reason to do so – 84 per cent of those very or somewhat likely to take a beach vacation in the next 12 months say they’ll be going south without any special occasion or event in mind.             

Expedia.ca's 2012 Flip Flop Report

Expedia.ca Releases 2012 Flip Flop Report:
Study Examines Beachgoer Behaviours and Preferences
Across Five Continents

Global study reveals attitudes toward price, beach quality,
and nude sunbathing

TORONTO (ON), May 16, 2012 – Expedia.ca, Canada’s largest online travel provider, announced the results of a global survey that sheds light on the preferences of the typical beach-loving Canadian vacationer, many of whom will soon populate seashores around the globe.  According to Expedia.ca’s 2012 Flip Flop Report, Canada is among the most enthusiastic about beach vacations, with 45 per cent of Canadians saying they prefer a beach vacation to all other types of vacations, far ahead of the global average of 33 per cent.