Expedia.ca Adds Media Lounge to its Free Travel App, Delivering Complimentary Premium Content for Travellers First Free Feature Allows Users to Personalize and Customize Travel Photos
Toronto, April 2, 2014 – Expedia.ca today introduced Media Lounge, the latest addition to the Expedia App for iPhone or iPod touch. With Media Lounge, users will have the opportunity to download free premium content at the beginning of each month within the Expedia app. This premium content will be available to those with the Expedia app at no charge.
“Many Canadians rely on their smartphones to keep them connected while travelling,” said Sean Shannon, Managing Director of Expedia Canada. “From photos and videos to maps and GPS, we know what a valuable travel tool smartphones are and we’re thrilled to now be able to offer Canadians free features for their Expedia App through the Media Lounge.”
The first Media Lounge offering, available today in the Expedia app, is Over, a photo-editing app that enables travellers to personalize photos by adding text and artwork. Regularly $1.99, Over is available for free for a limited time through Media Lounge and will allow users to perfect their photos that they share with family and friends.
According to a recent Expedia.ca survey, not only do most Canadians enjoy taking photos while on vacation – a majority of travellers stated they’ve posted pictures of scenery (73 per cent), day trips (62 per cent) and fun on the beach (55 per cent) – but Canadians also enjoy sharing their memories socially with almost one-third (32 per cent) having posted pictures online during a past vacation.
In addition to the free Over photo-editing app, the new Expedia Media Lounge will also recommend content (both free and paid) to help customers with their travels. Both featured and recommended content are carefully curated to enrich the travel experiences of users everywhere.
“Here at Expedia, we believe that technology should deliver a delightfully relevant experience at every stage: from booking to check-in, and beyond,” says John Kim, Senior Vice President, Expedia. “With the introduction of Media Lounge we’re taking the next step in providing a more complete travel experience for our users.”
The Expedia App is available for free from the App Store on iPhone and iPod touch or at www.AppStore.com/Expedia. The app is available in 25 countries and customized to each of their primary languages. Specific Media Lounge offers and terms vary based on location and availability.
Customers can visit www.expedia.ca/medialounge to learn more.
About Expedia Canada
Expedia.ca is the nation’s most-visited full-service online travel provider. To help Canadians plan and purchase travel, Expedia.ca offers the best combination of scheduled and charter flights, car and hotel reservations, vacation packages, destination activities, cruises, and travel insurance. Expedia customers are supported by customer support agents available 24 hours a day, seven days a week via a toll-free number and email response.
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